<iframe width=”560″ height=”315″ src=”https://www.youtube.com/embed/agPDM97CbNo” title=”YouTube video player” frameborder=”0″ allow=”accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture” allowfullscreen></iframe> hey there this is Jophiel with SkyPoint Studios and today i want to talk to you about how to use hashtags for your business what are hashtags well you’ve probably heard of them by now but basically what they are is like the old dewey decimal system in the library which allows you to look up different books by authors and find them alphabetically or in different categories that’s what a hashtag is it’s a way of organizing information online so for your business when you’re posting on Instagram or LinkedIn or Facebook any of these platforms that use hashtags or especially or twitter especially you really want to make sure that you’re using hashtags that are popular in the particular category so the most popular hashtags you can search them put in search bar the hashtag you know social fun Las Vegas because I’m in Las Vegas if you search those you’ll see how popular that hashtag is and you want to use the most popular ones to be able to get more visibility on your post but also you also want to pair those popular ones with your own branded hashtags so our hashtag here is skypnt skypnt and we use that for SkyPoint and nobody else out there is using that exact hashtag we use it for our brand we use it on all of our socials so Instagram for slash sky pnt facebook.comskypnt twitter.comforceskypnt we use it across the web that’s our identity it’s short for SkyPoint so that hashtag will pull up all of our posts so we also put that I put that in there with the popular tags I also put in my branded tag so I put a mix of both and there’s a good strategy and reason why you should be doing that because you’re able to organize all your content together while simultaneously putting yourself in the stream where all the popular hashtags are hanging out and people are going to be able to see your posts more regularly more frequently get those eyeballs on it which is the whole point of social media so this is Jophiel with SkyPoint Studios I wish you the best of luck with your hashtag game go out there and crush it my friend I will see you soon
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